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Is social media/Web 2.0 for retail just hype or an essential part of doing business in the 21st century? The Wikipedic definition of Web 2.0 is "a second generation of services available on the World Wide Web that lets people collaborate and share information online." Wikipedia, being a user-generated knowledge base, is itself Web 2.0. In the ecommerce context, Web 2.0 includes leveraging social commerce on your own site, blogging/podcasting and participating in social networks like Youtube, Facebook, Twitter - and anywhere you or your customers can create and share content. Retailers often wonder what Web 2.0 / social media activities to be involved with, so this post ranks what I believe are the top 10 Web 2.0 activities for ecommerce based on their business impact.

The Usage Lifecycle describes how far a person has progressed in using your web application, helping to identify the hurdles someone needs to overcome to become regular, passionate users.

This is for the advanced only, not a company that is still trying to answer "what or why". To gauge the sophistication of your organization, see this chart. Deploying this strategy without grasping the foundations of social media, the cultural changes it implies or testing trial programs will likely lead to failure.

Building a viral website is very important now days specially in the web 2.0 space. At one time blogs, forums, and other forms of social networking was not such a big deal on the internet like it is today which granted don't take me the wrong way a lot of people used computers in the early days for networking, but not like today.

[Using portable applications, companies can now efficiently extend their website experience to existing communities on popular social networks]

Shayne Tilley is the Marketing Manager for SitePoint and was nice enough to do an interview for JungleJar. We discuss his new book scheduled for release in May of this year, current web browser releases, Twitter, and of course SitePoint.

how to use linked in for headhunting

Me encanto este sitio, tiene muy buen material de consulta, los videos de google estan geniales.